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If you are planning on jumpstarting your very own viral marketing campaign, you will require some effective viral marketing ideas for it to become a hit. Viral marketing ideas are perhaps the most important factor in any viral marketing campaign as it is their appeal on people that can make or break it. Thus you have to be careful and insightful when planning on your campaign since there is only a little that you can do once you have released it. Here are some proven viral marketing ideas that are worth checking out.

One of the most effective viral marketing ideas that have produced a lot of successful viral marketing campaigns is engaging with your audiences. One way to do this is by sponsoring an interactive contest. For this type of contest, you will ask people to submit a photo or a video of them that is compatible with a certain theme. The theme should focus about the brand or product that you wish to promote. Of course, you will need to reward contest winners, so that people will truly have an incentive to join it.

Another one of proven viral marketing ideas that you can emulate is a referral system that gives incentives. This is still related to the idea of interacting with your audience. This idea is similar to what cloud storage service Dropbox is offering to people wherein they reward people who refer the service to others an additional free storage space as well as the friend who signs up. This may not be suitable to all kinds of business, especially if it deals with physical products or services. On the other hand, you may also provide digital goods like software, e-books, or exclusive videos as an incentive. You have to ensure that the incentive is convincing enough that it will really attract people to refer your business to their friends.

Making “how-to” videos is the last example of effective viral marketing ideas. The videos have to be connected to the product or service that you wish to promote. The important thing here is to provide useful information to people. One thing that you can do is create teaser “how-to” videos that can be finished on your website, which may result in to a better site traffic or even an improved mailing list.

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